The technique outlined here really just applies to a first round of processing — this might be acceptable for posting to Flickr, but a fine art print would require much more time and effort on your part. Also, I’m not talking about doing black and white conversions, crazy artistic interpretations, creative cropping, etc. We just want to make the photo look more natural at this point.
60 seconds may sound fast to some people, but it may sound like an eternity to others. Sure, it’s way too short for print preparation and it’s way too long for working through hundreds of stock submissions that might have basically the same white balance, exposure, and/or subject matter. But this method is intended to use your time effectively while giving each photo individual attention.
The steps below are for Lightroom or ACR users working with raw digital files.